This award will be presented to the best ICT innovation in the Mobile Application Category. It can be a mobile game or utility or software and can be for delivery on any mobile phone/tablet platform – iOS, Android, Windows, Blackberry, Nokia etc.
Technology innovation is the main criteria in the evaluation of the product. The user interface is key as is the ability to engage, entertain or assist with a task in business, learning, governance. Must be immersive and interactive. The number of downloads and revenue generation model will be determining factors as well.
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